INTERNATIONAL BUSINESS MANAGEMENT

1. Global Management

This approach treats the world as a single market. Companies using global management standardize products and marketing strategies across countries to achieve economies of scale and consistent brand identity.

2. Multinational Management

Multinational management focuses on customizing products, marketing, and operations to fit the specific needs and preferences of each country or region. It emphasizes local responsiveness and adaptation.

3. International Management

This type involves managing business operations in foreign countries while maintaining a strong connection to the home country.

It balances global integration with local responsiveness.

4. Import Management

Import management deals with sourcing and bringing products or raw materials from foreign countries into the home country, managing supply chains, customs, and compliance.

5. International Strategic Management

This involves formulating and implementing strategies that consider global competition, market entry modes, alliances, and international growth opportunities.

Each type addresses different aspects of managing business across borders, from strategic planning to operational execution, ensuring companies can compete effectively in the global marketplace.